I am an analytical designer focussed on solving problems in a dynamic, exciting way. My strengths are design thinking and creative direction: I enjoy experimenting and being intentional in my design approach, creating meaning with each decision, and find visual analysis at the core of my process. I am detail oriented and enjoy projects such as packaging, campaign work and editorial design. I am confident in Photoshop, Figma and After effects but primarily in InDesign and Illustrator. I have a passion for typography and illustration with a growing interest in motion graphics, but I am always looking to learn and grow my skillset.
Pueblo Viejo tequila packaging
Pueblo Viejo is a Mexican tequila brand, who focus on their authentic production and traditional methods. This relaunch brings Pueblo Viejo to the premium market, using Mexican inspired motifs of Talavera tiles and hand-lettering typography to represent the company values. Each tequila has colours to represent the processes involved in the production or ingredients used.
Neried magazine
Neried magazine is an independent, female-focussed, surf magazine. Created by and for women, Neried aims to create a space where women and other minorities can feel comfortable and valued within the surfing community. Inspired by the Ancient Greek ‘Nerieds’ (daughters of the sea God, Nereus), the magazines play on feminism in the waves, amplifying voices across different skillsets and backgrounds. Working with the European seasons, Neried is a quarterly magazine. Although based in Europe, the magazines share stories from global events and individuals to build an international community.
Bud website
Bud focusses on providing a softer, more personable source of breast cancer information and support. Many cancer information websites are clinical and overwhelming or draining to read at the best of times, let alone when concerned about breast health or dealing with cancer. Bud aims to resolve this by breaking information down into more palatable and simpler formats. Bud aims to be accessible from home, to help people wherever and whenever they may need it.