Daisy Tomlinson

Campaign design, editorial design, illustration

I am a versatile designer with a passion for crafting compelling visual narratives through campaign design, editorial design, and illustrations, driven by a keen eye for detail. Throughout my time at University of Reading, I’ve had the opportunity to work with real clients, fuelling my passion for creating meaningful and impactful designs. This hands-on experience has honed my technical skills and deepened my understanding of client needs and preferences. Real-world projects has instilled in me a commitment to delivering solutions that not only meet but exceed expectations, while also fostering strong client relationships built on trust and collaboration.

Escape magazine

Escape is an interrail magazine where each issue focuses on different routes, exploring the wonders of different countries. It enables readers to submit their travel experiences, tips and tricks through the website with the chance of having a featured article in the magazine's biannual release.

Chocolate Arthouse packaging

This is a redesign of Chocolate Arthouse packaging. To represent the brand's identity, I have used local artists’ work to wrap the chocolate bars, with the artists’ name and work displayed on the front.

Postcard of Support

Postcard of Support is a campaign that helps bring students together during the current cost of living crisis. The campaign allows students to send both virtual and physical postcards to one other in hopes of creating a space to connect, emphasise and find strength in solidarity. I want my campaign to show students they are not alone in their experiences with the end goal of creating an event workshop providing practical guidance and equipping students with the tools they need.

See more of our graduates' work

Zeenah Aziz

Zainab Hussain

Zack Redshaw

Department of Typography & Graphic Communication, University of Reading
BA Graphic Communication Emergence Degree Show 2024

Emergence 2024

Zeenah Aziz

Zainab Hussain

Zack Redshaw

Weishu Wang

Wassim El Khatib

Tristan Bevan

June 6, 2024June 6, 2024

Clara Tsang

Packaging design, branding, video editing

Hi, I’m Clara. I am a hardworking, creative, and adaptable designer who is interested in the packaging, branding, and video editing industries. I am eager to achieve not just aesthetically pleasing designs, but also something that effectively communicates a message to aid users. I am a quick learner and have already developed skills in software such as Adobe InDesign, Illustrator, Photoshop, AfterEffects, XD, Figma, and Final Cut Pro. Additionally, I have gained skills in communication, organisation, leadership, teamwork, and problem-solving throughout my years at university. I look forward to using and further developing my skill sets in the opportunities presented after graduating.

Kashi cereal packaging

Kashi is a cereal brand that produces whole grain cereals and other plant-based foods sourced from regular farming practices. They emphasise on the terms, “natural”, “organic”, “macrobiotic diet” and “plant-based”. From researching their information, I decided to pick the words, organic, plant-based and fun to focus on when designing its new packaging.

Teatime magazine

Teatime is an independent tea magazine which explores and celebrates different tea cultures all around the world. It looks into the history and origins of the particular tea, flavours, drinking traditions, stores as well as interviews with experts, recipes and fun facts. Each issue will come out twice a year to allow readers to become fully invested in a tea culture and trying it out before moving onto the next. Teatime has its own website and social media which are used to promote the magazine. It also gives previews to current and future issues and has a shopping page where readers can get a closer look of the magazine and eventually purchase.

ComfortZone website

ComfortZone is a website that provides information, tips and exercises to help tackle social anxiety. While its primary focus is on social anxiety, its resources are valuable for individuals dealing with general anxiety as well. One distinctive feature that sets ComfortZone apart from other websites is its goal-setting functionality, where users can set weekly goals to complete and maintain a streak. This unique feature not only motivates users and provides a useful purpose to the website, but also encourages them to apply what they’ve learned from the website into their daily lives, promoting personal growth and progress.