Habibah Begum
Social media marketing, advertising, communications
Hey, I’m Habibah! I’m an enthusiastic designer and aspiring marketer, passionate about illustration, branding and creating promotional material. My love for design stems from a creative background, surrounded by various arts and cultures. This has taught me new ways of communication and strengthened my ability to design for different audiences. After completing multiple projects and Real Jobs including Baseline Shift, I have found myself to be a confident speaker as well as working well under pressure and as part of a team. Alongside this, I have broadened my knowledge of design softwares such as Adobe InDesign, Illustrator and Photoshop and I’m excited to expand my skills and grow further within a professional environment.
The Mocktail Company packaging
The brief for this project was to re-design existing packaging for a company which needed more attention. I selected The Mocktail Company and instead of existing bottles, opted for cans for improved practicality. The aim of this design was to visualise 'fun', 'fruity' and 'refreshing' to appear attractive to everyone through the use of diverse illustrations and vibrant colours. The cans (sold separately) are also available in boxes of two, both online, using their independent website or in selected retailers.
My Ukhti magazine
The brief for this project was to produce a proposal for a magazine based on visual culture. ‘My Ukhti’ translating to ‘My Sister’ from Arabic is a religion based lifestyle and guidance magazine exclusively tailored for young Muslim girls struggling with their deen (religion) or looking for advice. The quarterly issues will embark on a journey to both inspire and educate the Muslim community through questions, articles, interviews and seasonal shop.
Reading CAN branding
The brief for this group project was to re-brand an existing charity. Our client was Reading Climate Action Network - an organisation designed to assist companies and individuals make changes to achieve net zero by 2030. We updated their vision, mission and values to redefine their goals as an organisation, as well as comparing competitors and creating potential users to craft a new logo, tagline, colour palette, typography, imagery and style. This enabled us to design a new website, social media posts and event collateral including banners, postcards and clothing to promote their brand and lead to further engagement.
